Building a Luxury Wedding Photography Business with Elizabeth Austin-Davis
In this episode, I chat with award-winning Wedding Photographer, Elizabeth Austin-Davis. Elizabeth opens up about how she strategically positioned her business as a boutique, luxury photography studio to better serve her dream clients, while creating sustainable income from her services. She also talks about how she got into photography and why she chose to specialize in shooting weddings. And she shares how she’s working to create more diversity in the wedding photography industry through her imagery.
As a former corporate professional, Elizabeth also talks about how she balanced building her business on the side of her 9-5 job, even as a wife and mom. And we discuss the challenges of working in Corporate America as a black woman, and how wanting to have the freedom to be herself influenced Elizabeth to take her photography business full-time.
Notable Moments:
How Elizabeth balanced her 9-5 with her photography business, while being a wife and mom, before she took her business full-time
How having clarity on her target clients, and who they are as people, helped Elizabeth grow her business
How Elizabeth re-positioned her business and elevated her brand to attract premium clients, so she could build a more profitable business without burning out
Why Elizabeth isn’t afraid to turn away clients who aren’t a good fit and how she leverages her own unique style of photography to stand out in the wedding industry
How Elizabeth is creating more diversity in the wedding industry through her beautiful images from a variety of cultures and ceremonies
Online, you can follow Elizabeth @elizabethaustinphoto on Instagram and Facebook. You can view her work and inquire about her services via her website: https://elizabethaustinphotography.com.
Download the FREE guide on the 5 Steps to Attract More High Paying Clients Online by clicking here.